Fratelli's mission statement of "Creating Excellence through continuing education and teamwork" is one of the main reasons they were voted "Best Salon" by the readers of Spokane/Coeur d'Alene Magazine for many years!
In the fall of 2000, sisters Kelli Cordon and Anna Jessick attended an inspirational class presented by Steven Brooks, owner of Diva Salon in Las Vegas. Steven spoke about the challenges our industry was facing as a result of the booth rentals trend among stylists.
It had become standard practice among salon professionals to put the guests' needs last and provide substandard service in an unprofessional setting. Anna and Kelli both realized that by owning a lease salon themselves, they were contributing to the declining quality of service and lack of professionalism. The sisters were then inspired to open the only independently owned, employee-based salon in the Coeur d'Alene area in the summer of 2001.
Meet the Team